Implementing BI technology for data analysis of business information — helping teams switch from scattered spreadsheets to centralized, collaborative dashboard reporting.
Singapore
▼ Experience
Business Intelligence Consultant
Jul 2018 – Present · 7+ yrs
Epitome Analytics Pte Ltd · Full-time
Helping departments switch from individual spreadsheets to centralized dashboard reporting. Reduce human error, enable collaborative work, and make business decisions faster.
Microsoft Power BI · SQL
Senior Research Manager (Contract)
Aug 2017 – Mar 2018 · 8 mos
Ipsos
Delivered consumer insights to guide client marketing strategy through quantitative research surveys
Worked with global consumer electronics, technology, and FMCG companies
Setup and analysed research on consumer usage & attitude, segmentation, new product tracking, launch and relaunch
Data Analyst (Freelance)
Aug 2015 – Jul 2017 · 2 yrs
Self-Employed
Worked independently as a data analyst for various marketing firms.
MBA Graduate
Jun 2014 – Jun 2015 · 1 yr 1 mo
Nanyang Business School, NTU
General management track
Co-chair of Marketing and Entrepreneurship business club
Member of Management Consulting, and Corporate Social Responsibility business clubs
Regional Organiser — Southeast Asia (NTU)
Oct 2014 – Mar 2015 · 6 mos
VCIC (Venture Capital Investment Competition)
Associate
Nov 2013 – Jun 2014 · 8 mos
Incite
Partnered with top firms in Financial Services and Telecom industry. Delivered insight to solve clients' complex problems in their marketing strategy through tailor-made research.
Research Manager
Dec 2011 – Nov 2013 · 2 yrs
Ipsos
Engaged with leading global FMCG, Financial Services, and Technology clients. Optimised and forecasted clients' return on investment of their innovation programmes through a comprehensive range of quantitative survey research services at all stages.
Assistant Research Manager
Aug 2008 – Oct 2011 · 3 yrs 3 mos
Ipsos · Indonesia
Maintained and serviced key clients owning leading brands in Beauty & Personal Care and Food categories. Provided valid indicators and precise recommendations for clients' new product development, guiding them in optimizing and launching effectively.
Self Employed
Dec 2006 – Jul 2008 · 1 yr 8 mos
Sydney, Australia
Handled custom beer labeling alongside fellow global backpackers in a local brewery
Managed inventory, packaging, and shipping in a 2-person warehouse of a curtain importer
Worked in a strict Kosher-operated kitchen in a Jewish nursery home, serving over 100 elderly residents
Data Processing Executive
May 2003 – Sep 2006 · 3 yrs 5 mos
Marketing Research Indonesia (MRI) · Indonesia
Constructed new model for testing causal relation between service quality and brand equity
Formulated statistical multivariate analysis of voluminous consumer research data
Wrote scripts and programs with attention to detail for delivering error-free market research data